Stickers are an effective way to attract attention towards your brand – they can be used as product labels, stationary, collectible giveaways, and many more. However, as you may find upon consulting your preferred provider, stickers come in many forms. You are suddenly riddled with the option of either going for gloss or matt. How is this relevant, and how can you determine which is better for your purpose?
These stickers are exactly what they are called – smooth and glossy. The sticker is given a smooth finish that can reflect light, giving your sticker a lustrous effect. The advantage of using gloss stickers is that the shiny effect easily catches attention. It also helps colors pop out. Designs that use a lot of color and have large graphics would do well to be printed as gloss stickers.
For clear labels, gloss stickers are best paired with shiny containers like clear plastic or glass. This pairing provides your container with a “no label” visage which gives it simplicity and class.
Matt gives the design a muted, subdued feel as well a pleasing leathery texture that is easy to the touch. The advantage to matt surfaces is that they are not as easily scratched and do not reflect fingerprints, making them look clean and easy to the eyes. Matt stickers are ideal when your design contains a lot of text, as matt does not have a glare that could prevent your audience from reading the text.
When paired with clear label designs, matt stickers give the product a frosted looks that makes it appear simple, elegant, and natural.
When it comes to a sticker of choice, there is no better option as both clear and matt stickers have their pros and cons. When choosing your sticker, it is important to consider your design, purpose, and the content to be able to pick the best kind for your brand.
Express Stickers print the most affordable stickers in Australia, promising guaranteed high quality, quick turnaround time, and a supportive team to help you out. Visit your nearest branch to see what they can do!
You can, as always, request free quote, or place an order for a larger number if you want to blanket your neighborhood with a simple, sweet and positive message.